"Even with a diminished budget, you can think about how to amplify your voice [in] the market."
This was our Head of Marketing Ruth Zive's advice to marketing leaders working with limited resources after COVID, who are tuning to Growth Today podcast for insight.
In the episode, Ruth discussed:
- What should marketers do with a diminished budget due to COVID-19?
- Tips for marketers who aspire to lead a marketing team one day
- What are skills marketers should be learning right now?
- Where an AI chatbot fits in Ruth's marketing journey
For more cost-effective tips, check out Ada's ROI calculator. See what your organization could be saving if you added automation to your arsenal.